All Blog Posts Tagged 'social' (14)

We were at the 17th annual conference of Europa Cinemas! The arthouse cinemas network was celebrating 20 years of supporting independent theatres Europe-wide offering audacious, different, experimental, risk-taking films to…

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“Fame, Glamour, Perfection, what if you could find it all at the tip of a needle? We at Lucas Clinic strive to bring you closer to celebrities than ever before, with samples drawn directly from the source, you can be connected in ways you never…

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via Stefanie and (c) by Pierre Wolter http://pierrew.de/Photos/Photo/7468503554

This is…

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Definitely, there are places where working is an experience of another kind.

At moviepilot, we have a nice tradition that when it's someone's birthday or an intern is leaving or whatever the occasion is, the person involved 'has to' bring a cake.…

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As you may know, we have been working on a Green Paper through which to share our research, our findings and our predictions for the future.  

We thought it was about time we started publishing said paper, and give you the opportunity to read it, comment on it, add to it and share it in the social way that we celebrate here at SylC.  To make it more easily digestible, we will be serialising the report over the coming weeks and months.

So (by way of an…

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What makes for successful film programming today? This depends increasingly on what medium or platform you’re programming – and since vastly more film viewing now takes place on TV and computer screens than in cinemas, there can’t be a “one size fits all” answer. But if real-time social screenings (what we used to cal cinema shows) are now a niche activity, then programming them probably has to find new directions. What’s going to persuade people to leave home and be on time to watch…

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In Part 2 of her Storytelling Reinvented blog, Nicola More explores how online games offer timeless pearls of wisdom for…

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Last Friday, I wrote about the fun I was having looking for images to post on this very blog. But it wasn't as much fun as these guys are clearly having with this disembodied leg.

 

Apparently this is from…

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SYLC’S TOP 10 TIPS



If you are thinking about social media as a solution for you, here are a few things we suggest you keep in mind…



1. Don’t panic – strategise! Social media is new for everyone



Don’t get carried away with concept over content: think long term and develop a strategy that suits you and your audience, rather than jumping in to everything! Chose one option (Facebook is a favourite) and start with that.



2. Trial and Error… Continue

Jen Davies, Head of Marketing at GFT (Glasgow Film Theatre) talks us through the strategy which has seen box office sales steadily increase, web visits rise, and the cinema itself winning both the Glasgow Grows Audiences ‘Audience Development Pioneer award’ for their use of social media AND the Coveted ‘Golden Twit’! All under the watchful eye of their 70 year old mascot, Mr Cosmo.…

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Our experience at Edinburgh’s Filmhouse once again highlights the power of programming, I get the full audience experience by watching two films in one evening, and an April Fools joke on Facebook proves just how well loved the Filmhouse is by its current audience…

Edinburgh Filmhouse is very familiar to me. As producer of the East End Film Festival from 2003-2007, I found myself annually returning to beautiful Edinburgh only to ignore…

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How 5 brands are using social media with meaning…

In case you were wondering what all the fuss is about, and what effect a few people sharing endless updates on Facebook or Twitter could really have…

…check out these companies and campaigns, all of whom have enjoyed great success for meaningful causes by using social media:…

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How the Broadway Cinema has gone from strength to strength by starting from home.

One of my first notes on arriving at the Broadway Cinema reads: ‘LOCAL profile very important: Broadway at the heart of local micro-ecology‘. And it seems to me that this is the heart of the Broadway’s success. By having a clear understanding of the profile of their local audience, the cinema has built a loyal following whose word of mouth now…

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